More than 800 million people sleep hungry every night
We had to find a creative way to combat this reality
A collective effort to
address a global issue
Pledging to sponsor one million meals a year,
we embarked on a journey.
To fight hunger with the eloquence of art.
Hunger is a marker of bigger inequalities.
We undertake a three-pronged approach.
Sparking conversations through
Fulfil our promise by sponsoring
at least 10 meals with every art-piece
Enabling artists & organisations to create innovative projects together
650,000+ MEALS DONATED
Compelling conversations. Swift action.
It’s not an isolated effort. It is a synergetic movement.
We collaborated with Mallika Favre to raise funds for rural girls’ education.
Our #DeshKaGarv collection with Tata Tea celebrated India’s proud moments.
Our collab with Mariott Bonvoy celebrated traditional artforms.
For societal issues
Our Trisomy collection raises awareness about Down’s Syndrome